So, you’re scrolling through Instagram, seeing these faceless pages posting motivational quotes, memes, or aesthetic reels, racking up followers, and you’re thinking, “Can I do this too?”
Spoiler alert: Yes, you can — even if you’re starting with zero followers, zero experience, and a cracked phone screen (we’ve all been there).
This guide will show you how to grow an Instagram theme page from scratch, even in 2025, when everyone says the algorithm is “dead.” If you’re a young creator, student, or someone looking to build passive income without showing your face, this is your roadmap. Follow it and start generating your passive income.
💡 Step 1: Pick a Niche That Doesn’t Bore You to Death
Let’s start with the obvious—your niche matters.
Don’t pick “motivational quotes” just because it worked for someone else. Pick something you could post about every single day without feeling like you’re being forced to do. Make sure to consider “how much competition is in that niche” as well.
Popular niches for Instagram theme pages:
- Motivation / Quotes
- Fitness
- Skincare
- Anime
- Business / Money
- Study tips / Student life
Tip:
Use the “Explore” page to see what’s trending. Pick a niche where you consume content — that’s your zone.
🧠 Step 2: Set Up Your Page Like a Pro (Even If You’re Not One)
First impressions matter. Your Instagram theme page should look clean and intentional from day one.
Checklist:
- Username = short, relevant, easy to remember
- Profile pic = simple logo or brand mark
- Bio = who your page is for + what value they’ll get
- Link in bio = Add Later (you’ll monetize this later—be patient!)
Tip:
Use Canva to design a free logo in just 5 minutes and set up a Linktree for future monetization opportunities. Also, you can use ChatGPT to write your Bio and to audit your page too.
📲 Step 3: Create Content That’s Scroll-Stopping (Not Snooze-Worthy)
Here is one of the important Instagram theme page growth tips.
High-value content that people save, share, and binge. Since you’re not showing your face, your visuals need to pop, and your captions should speak like a friend. Also, add some uniqueness of your own that people do not find in other pages of your niche.
Types of content to post:
- Reels with trending audio
- Carousels with tips or quotes
- Simple static posts that hit emotions
Tip:
Post at least once per day for the first 30 days to train the algorithm (and your audience). Once the algorithm becomes familiar with your content, it will show it to the audience you targeted.
🚀 Step 4: Use Hashtags + Trends to Get Discovered
You don’t need to go viral to grow, but you do need to get found. Hashtags still work, especially on niche theme pages.
Do this:
- Use 10–15 relevant hashtags (not #explorepage)
- Mix small (10K), medium (100K), and large (1M+) tag sizes
- Jump on trending audio for Reels whenever possible
Tip:
Save a few sets of hashtags in your Notes app and rotate them between posts to avoid spam detection.
💰 Step 5: Monetize Like a Hustler (Without Showing Your Face)
Alright, this is where it gets fun: how to make money on Instagram without showing your face. You’ve grown a small audience — now it’s time to monetize your Instagram theme page.
Monetization ideas:
- Affiliate Marketing – promote products related to your niche
- Digital Products – sell templates, guides, or ebooks
- Shoutouts & Collabs – offer promo posts to other small pages or brands
- Theme Page Flipping – grow and sell your page
Tip:
Don’t wait for 10K followers to monetize. Even with 500–1,000, you can start earning by linking to affiliate offers in your bio or DMs. (For getting more details, check out my Blog: “How to Earn Money from Instagram in 2025“)
📈 Step 6: Track, Improve, Repeat (No Guesswork Allowed)
Instagram is a game of testing. What works today might flop tomorrow. Use Instagram Insights to track:
- Saves & Shares
- Reach & Follower growth
- Which type of content performs best
Tip:
Once you find a content format that works, keep repeating it. Build a posting system — not just random posts. (Remember, Winners are those who stay consistent till the very end.)
🧾 Summary: Grow from Zero to Profitable
Here’s a quick recap of how to grow an Instagram theme page from scratch:
- 🎯 Pick a niche you love
- 🛠 Set up a professional-looking page
- 🎨 Create content that’s binge-worthy
- 🔍 Use hashtags and trends to boost reach
- 💸 Monetize Instagram theme page even with low followers
- 📊 Track performance and adjust your strategy
You don’t need to be an influencer or show your face. You need consistency, value-driven content, and smart monetization.
🗣 Final Thoughts (and a Friendly Push)
Everyone starts at zero — including those viral pages you’re stalking at 2 AM. The difference? They started.
If you’re serious about building passive income or even just a side hustle, there’s no better time than right now to launch your Instagram theme page journey.
🔥 Your action step:
Start your page today. Pick your niche. Post your first piece of content. Come back here in 30 days and tell me how it went.
Here’s my X account. I give updates relating to my Blogs here:- @Digital_tirth